{"id":1909,"date":"2015-08-24T09:00:16","date_gmt":"2015-08-24T14:00:16","guid":{"rendered":"https:\/\/www.armagard.com\/news\/?p=1909"},"modified":"2015-09-04T05:59:00","modified_gmt":"2015-09-04T10:59:00","slug":"cinema-digital-signage-how-to-make-the-most-of-digital-screens-at-the-movies","status":"publish","type":"post","link":"https:\/\/www.armagard.com\/news\/cinema-digital-signage-how-to-make-the-most-of-digital-screens-at-the-movies\/","title":{"rendered":"Cinema digital signage: How to make the most of digital screens at the movies"},"content":{"rendered":"<p><em>Make more money, save more money and make use of multiple messaging options, with cinema digital signage.<\/em><\/p>\n<p><!--more--><\/p>\n<p>\u201cErm\u2026 correct me if I\u2019m wrong, Armagard, but I\u2019m pretty sure cinemas around the world are full of big screens, why would any cinema complex pay to have <strong><a href=\"https:\/\/www.armagard.com\/lcd-enclosure\/portrait-flat-panel-enclosure.html\">cinema digital signage<\/a><\/strong>?\u201d<\/p>\n<p>A good question. The answer is simple, digital signage in cinemas has a multitude of messaging uses, the big screen does not.<\/p>\n<figure id=\"attachment_1840\" aria-describedby=\"caption-attachment-1840\" style=\"width: 580px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.armagard.com\/news\/wp-content\/uploads\/2015\/05\/CGR-Cinema-20x-PDS-42-inch-portrait-enclosures..jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-post_image-caption wp-image-1840\" src=\"https:\/\/www.armagard.com\/news\/wp-content\/uploads\/2015\/05\/CGR-Cinema-20x-PDS-42-inch-portrait-enclosures.-580x388.jpg\" alt=\"Cinema digital signage\" width=\"580\" height=\"388\" srcset=\"https:\/\/www.armagard.com\/news\/wp-content\/uploads\/2015\/05\/CGR-Cinema-20x-PDS-42-inch-portrait-enclosures.-580x388.jpg 580w, https:\/\/www.armagard.com\/news\/wp-content\/uploads\/2015\/05\/CGR-Cinema-20x-PDS-42-inch-portrait-enclosures.-300x201.jpg 300w, https:\/\/www.armagard.com\/news\/wp-content\/uploads\/2015\/05\/CGR-Cinema-20x-PDS-42-inch-portrait-enclosures.-1024x685.jpg 1024w, https:\/\/www.armagard.com\/news\/wp-content\/uploads\/2015\/05\/CGR-Cinema-20x-PDS-42-inch-portrait-enclosures.-600x402.jpg 600w\" sizes=\"auto, (max-width: 580px) 100vw, 580px\" \/><\/a><figcaption id=\"caption-attachment-1840\" class=\"wp-caption-text\"><span style=\"color: #000000\"><strong>A stunning array of Armagard <a href=\"https:\/\/www.armagard.com\/lcd-enclosure\/portrait-flat-panel-enclosure.html\">portrait flat panel<\/a> digital signage units used by CGR cinemas in France.<\/strong><\/span><\/figcaption><\/figure>\n<p>Ever noticed that the big screen is hardly used to promote your cinema complex? Apart from the occasional last call to the lobby to buy snacks and drinks, or a quick plug about your monthly cinema pass, there\u2019s little else that the big screen does for your cinema venue.<\/p>\n<p>However, cinema digital signage can change all that. In contrast to the big screen, digital signage in cinemas does more to reach your audience. How? By giving you a platform to communicate a multitude of messages.<\/p>\n<h2><strong>What can cinema digital signage do for you?<\/strong><\/h2>\n<p>You can vary what you want to communicate. Let\u2019s say you opt to install a network of 20 digital screens. Each of those screens can be communicating different content simultaneously.<\/p>\n<p>Imagine\u2026 right across your cinema complex &#8211; from the moment you open, until the moment you close &#8211; your <strong><a href=\"https:\/\/www.armagard.com\/digital-signage\/\">digital signage<\/a><\/strong> can be doing all this at once:<\/p>\n<ul>\n<li>Promoting special offers.<\/li>\n<li>Displaying ticket prices.<\/li>\n<li>Running movie trailers.<\/li>\n<li>Providing seating information.<\/li>\n<li>Displaying your social media updates.<\/li>\n<li>Showcasing cinema news \u2013 opened a new cinema? Increased seat capacity? Installed a new 3D screen? Inform your audience.<\/li>\n<li>Promoting local businesses \u2013 another great way for your cinema to generate revenue, rent out your cinema digital signage.<\/li>\n<li>Showcasing special events \u2013 running a film festival? Expecting special guests? Use cinema digital signage to generate interest.<\/li>\n<li>Providing directions \u2013 Point people in the right direction for movie showings or use as an exit guidance system in the event of an emergency.<\/li>\n<li>Operating as a self-serving kiosk, enabling customers to purchase tickets, check movie times or place food and drink orders, giving your cinema an \u2018extra staff member\u2019 during peak hours.<\/li>\n<\/ul>\n<p>There\u2019s no limit to what you can do with cinema digital signage, with plenty of opportunities to make the most of and reach audiences one way or another.<\/p>\n<h2><strong>Getting the most out of your cinema digital signage<\/strong><\/h2>\n<p>Start with <strong><a href=\"https:\/\/www.armagard.com\/digital-signage\/outdoor-digital-signage.html\">outdoor digital signage<\/a>. <\/strong>Positioning digital screens at entrances improves your appeal to audiences, showcasing your cinema as a venue that is embracing the digital era and moving away from printed, uninspiring posters.<\/p>\n<figure id=\"attachment_1910\" aria-describedby=\"caption-attachment-1910\" style=\"width: 580px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.armagard.com\/news\/wp-content\/uploads\/2015\/08\/Etamps-Cinema-France.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-post_image-caption wp-image-1910\" src=\"https:\/\/www.armagard.com\/news\/wp-content\/uploads\/2015\/08\/Etamps-Cinema-France-580x435.jpg\" alt=\"LCD Enclosure \" width=\"580\" height=\"435\" srcset=\"https:\/\/www.armagard.com\/news\/wp-content\/uploads\/2015\/08\/Etamps-Cinema-France-580x435.jpg 580w, https:\/\/www.armagard.com\/news\/wp-content\/uploads\/2015\/08\/Etamps-Cinema-France-300x225.jpg 300w, https:\/\/www.armagard.com\/news\/wp-content\/uploads\/2015\/08\/Etamps-Cinema-France-1024x768.jpg 1024w, https:\/\/www.armagard.com\/news\/wp-content\/uploads\/2015\/08\/Etamps-Cinema-France-600x450.jpg 600w, https:\/\/www.armagard.com\/news\/wp-content\/uploads\/2015\/08\/Etamps-Cinema-France.jpg 1142w\" sizes=\"auto, (max-width: 580px) 100vw, 580px\" \/><\/a><figcaption id=\"caption-attachment-1910\" class=\"wp-caption-text\"><span style=\"color: #000000\"><strong>Outdoor Digital Signage at your cinema\u2019s entrance improves your appeal to passers-by. Here, <\/strong><strong>Etamps<\/strong><strong> cinema deployed an Armagard <a href=\"https:\/\/www.armagard.com\/lcd-enclosure\/lcd-enclosure.html\">LCD enclosure<\/a> solution.<\/strong><\/span><\/figcaption><\/figure>\n<p>Create a unique customer experience by deploying indoor <strong><a href=\"https:\/\/www.armagard.com\/digital-signage\/digital-signage-advertising.html\">digital signage advertising<\/a> <\/strong>or <strong><a href=\"https:\/\/www.armagard.com\/digital-signage\/digital-poster.html\">digital posters<\/a>. <\/strong>Not only are you reaching audiences in a new way, you\u2019re cutting costs by reducing spend on printed posters.<\/p>\n<p>Plus, you\u2019re eliminating the labor intensive process of removing posters in order to replace them and saving on man hours because digital signage content can be changed quickly and easily.<\/p>\n<figure id=\"attachment_1911\" aria-describedby=\"caption-attachment-1911\" style=\"width: 460px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.armagard.com\/news\/wp-content\/uploads\/2015\/08\/Indoor-Cinema-Advertising.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-1911\" src=\"https:\/\/www.armagard.com\/news\/wp-content\/uploads\/2015\/08\/Indoor-Cinema-Advertising.jpg\" alt=\"Indoor, cinema digital signage\" width=\"460\" height=\"616\" srcset=\"https:\/\/www.armagard.com\/news\/wp-content\/uploads\/2015\/08\/Indoor-Cinema-Advertising.jpg 460w, https:\/\/www.armagard.com\/news\/wp-content\/uploads\/2015\/08\/Indoor-Cinema-Advertising-224x300.jpg 224w\" sizes=\"auto, (max-width: 460px) 100vw, 460px\" \/><\/a><figcaption id=\"caption-attachment-1911\" class=\"wp-caption-text\"><span style=\"color: #000000\"><strong>Deploy digital signage in your cinema\u2019s lobby with Armagard\u2019s easy to assemble indoor advertising display.<\/strong><\/span><\/figcaption><\/figure>\n<p>Positioning your indoor digital signage in key locations, for instance &#8211; the food kiosk &#8211; can also help to drive sales by enabling you to promote special deals and upsell items.<\/p>\n<p>The use of digital signage allows you to be creative with your content. Use your screens to display JPEG images, video or run audio. What you\u2019re presenting to your audience doesn\u2019t always have to be in the same format, unlike the humble printed poster.<\/p>\n<figure id=\"attachment_531\" aria-describedby=\"caption-attachment-531\" style=\"width: 336px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.armagard.com\/news\/wp-content\/uploads\/2012\/10\/These-enclosures-are-used-for-displaying-cinema-times-a-customer-service-unit-that-is-very-hard-to-quantify-its-effectives.-Armagard-2012.png\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-531\" src=\"https:\/\/www.armagard.com\/news\/wp-content\/uploads\/2012\/10\/These-enclosures-are-used-for-displaying-cinema-times-a-customer-service-unit-that-is-very-hard-to-quantify-its-effectives.-Armagard-2012.png\" alt=\"Outdoor digital signage\" width=\"336\" height=\"448\" srcset=\"https:\/\/www.armagard.com\/news\/wp-content\/uploads\/2012\/10\/These-enclosures-are-used-for-displaying-cinema-times-a-customer-service-unit-that-is-very-hard-to-quantify-its-effectives.-Armagard-2012.png 336w, https:\/\/www.armagard.com\/news\/wp-content\/uploads\/2012\/10\/These-enclosures-are-used-for-displaying-cinema-times-a-customer-service-unit-that-is-very-hard-to-quantify-its-effectives.-Armagard-2012-224x300.png 224w\" sizes=\"auto, (max-width: 336px) 100vw, 336px\" \/><\/a><figcaption id=\"caption-attachment-531\" class=\"wp-caption-text\"><span style=\"color: #000000\"><strong>More and more cinemas are deploying Armagard digital signage units.<\/strong><\/span><\/figcaption><\/figure>\n<p>Cinema digital signage gives you more freedom and flexibility to communicate messages across a venue with plenty of hustle and bustle. Compared to the cost of investment, the return is substantial because of the income made from:<\/p>\n<ul>\n<li>Increased ticket sales.<\/li>\n<li>Increased merchandise sales.<\/li>\n<li>Increased refreshment sales.<\/li>\n<li>Leasing opportunities \u2013 screens not in use can be made available to advertisers looking to reach cinema-goers, for a fee.<\/li>\n<\/ul>\n<p>To get the most out of cinema-goers, deploy digital signage and make your cinema a blockbuster success.<\/p>\n<h2><strong>Get your cinema digital signage from the Armagard \u2018box office\u2019<\/strong><\/h2>\n<h2 style=\"text-align: center\"><span style=\"color: #000000\"><strong>Cinema digital signage installation is growing.<\/strong><\/span><\/h2>\n<h2 style=\"text-align: center\"><span style=\"color: #000000\"><strong>All that\u2019s left for you to do is buy your digital signage ticket and take your seat among many cinemas investing in Armagard solutions.<\/strong><\/span><\/h2>\n<h2 style=\"text-align: center\"><span style=\"color: #000000\"><strong>Are you ready for digital signage deployment? We\u2019ve got everything you need to get started.<\/strong><\/span><\/h2>\n<h2 style=\"text-align: center\"><span style=\"color: #000000\"><strong>Call 1-866-434-0807, today.<\/strong><\/span><\/h2>\n","protected":false},"excerpt":{"rendered":"<p>Make more money, save more money and make use of multiple messaging options, with cinema digital signage.<\/p>\n","protected":false},"author":9,"featured_media":1754,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[249,251,13,124,58,61,65,250],"class_list":["post-1909","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-cinema-digital-signage","tag-digital-posters","tag-digital-signage-2","tag-digital-signage-advertising","tag-digital-signage-installation","tag-lcd-enclosure","tag-outdoor-digital-signage","tag-portrait-flat-panel"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to make the most of cinema digital signage<\/title>\n<meta name=\"description\" content=\"Make more money, save more money and make use of multiple messaging options, with cinema digital signage. Discover Armagard&#039;s range here...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.armagard.com\/news\/cinema-digital-signage-how-to-make-the-most-of-digital-screens-at-the-movies\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to make the most of cinema digital signage\" \/>\n<meta property=\"og:description\" content=\"Make more money, save more money and make use of multiple messaging options, with cinema digital signage. Discover Armagard&#039;s range here...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.armagard.com\/news\/cinema-digital-signage-how-to-make-the-most-of-digital-screens-at-the-movies\/\" \/>\n<meta property=\"og:site_name\" content=\"Armagard USA\" \/>\n<meta property=\"article:published_time\" content=\"2015-08-24T14:00:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2015-09-04T10:59:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.armagard.com\/news\/wp-content\/uploads\/2015\/04\/New-French-Cinema.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"712\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Daniel Waldron\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Daniel Waldron\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.armagard.com\\\/news\\\/cinema-digital-signage-how-to-make-the-most-of-digital-screens-at-the-movies\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.armagard.com\\\/news\\\/cinema-digital-signage-how-to-make-the-most-of-digital-screens-at-the-movies\\\/\"},\"author\":{\"name\":\"Daniel Waldron\",\"@id\":\"https:\\\/\\\/www.armagard.com\\\/news\\\/#\\\/schema\\\/person\\\/d1749c9102011ecea56a0ffb628ccf1c\"},\"headline\":\"Cinema digital signage: How to make the most of digital screens at the movies\",\"datePublished\":\"2015-08-24T14:00:16+00:00\",\"dateModified\":\"2015-09-04T10:59:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.armagard.com\\\/news\\\/cinema-digital-signage-how-to-make-the-most-of-digital-screens-at-the-movies\\\/\"},\"wordCount\":813,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.armagard.com\\\/news\\\/cinema-digital-signage-how-to-make-the-most-of-digital-screens-at-the-movies\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.armagard.com\\\/news\\\/wp-content\\\/uploads\\\/2015\\\/04\\\/New-French-Cinema.jpg\",\"keywords\":[\"cinema digital signage\",\"digital posters\",\"digital signage\",\"digital signage advertising\",\"digital signage installation\",\"LCD enclosure\",\"outdoor digital signage\",\"portrait flat panel\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.armagard.com\\\/news\\\/cinema-digital-signage-how-to-make-the-most-of-digital-screens-at-the-movies\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.armagard.com\\\/news\\\/cinema-digital-signage-how-to-make-the-most-of-digital-screens-at-the-movies\\\/\",\"url\":\"https:\\\/\\\/www.armagard.com\\\/news\\\/cinema-digital-signage-how-to-make-the-most-of-digital-screens-at-the-movies\\\/\",\"name\":\"How to make the most of cinema digital signage\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.armagard.com\\\/news\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.armagard.com\\\/news\\\/cinema-digital-signage-how-to-make-the-most-of-digital-screens-at-the-movies\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.armagard.com\\\/news\\\/cinema-digital-signage-how-to-make-the-most-of-digital-screens-at-the-movies\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.armagard.com\\\/news\\\/wp-content\\\/uploads\\\/2015\\\/04\\\/New-French-Cinema.jpg\",\"datePublished\":\"2015-08-24T14:00:16+00:00\",\"dateModified\":\"2015-09-04T10:59:00+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.armagard.com\\\/news\\\/#\\\/schema\\\/person\\\/d1749c9102011ecea56a0ffb628ccf1c\"},\"description\":\"Make more money, save more money and make use of multiple messaging options, with cinema digital signage. 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